Putting the right content, infront of the right audience, generates highly qualified leads
You have the content, you know who you need to engage but are you lacking the means to attract the right volume of qualified leads?
Reach, engage and drive action – at scale, with InboxENGAGE. We get your content in front of the right audiences, at the right time to generate leads that can deliver the right campaign outcomes.
With this solution you receive optimized, multi-channel campaigns to deliver marketing qualified leads (MQL). It’s a great way to create relevant first-touch campaigns that fuel your marketing automation or sales pipeline.
MARKETING QUALIFIED LEADS (MQL)
Leverage the power of content optimization to transform engagement into high volumes of qualified leads.
By creating the right content and amplifying it to the best fit professional audiences, we can help you achieve real value from your digital campaigns.
Choose from a wide selection of digital publications across multiple verticals, regions, authority levels and interests.
By keeping email at our core and layering on complimentary channels, we can deliver precision and optimized performance, time after time.
HIGHLY QUALIFIED LEADS (HQL)
Sometimes you need to know a little more about who your target prospects are and how they feel about you brand.
Our Highly Qualified Lead (HQL) campaigns use data-driven audience analysis to profile and find hyper relevant prospects for your business. We can even work alongside more complex targeting programs such as demand generation and Account Based Marketing (ABM).
By executing tactical outreach campaigns, combining intent data on what themes and topics are piquing the interest of your most relevant audiences, we can help you reach unprecedented scale.
Find out more about our lead generation process and how we generate qualified B2B leads by reading our blogs on lead generation.
Pay for Performance
We give you a fixed cost per lead to deliver an agreed amount of leads and deliver them to your agreed timescales.
This provides transparency, accountability, and maximises your ROI.
We can identify your key target audience and use the data we harvest from our communities to ensure you are targeting the people most relevant for your content and objectives.
Quality, GDPR Compliant Leads
Every lead generated has to pass through your very own dedicated Campaign Reporting Manager. This level of diligence ensures your leads are of the highest quality for your specific business goals.
Supply us with your content
We will analyze your content such as whitepapers, blogs, infographics, making recommendations on how to deliver them to your desired audience to generate high volumes of qualified leads.
If you need support in creating original content that resonates, we have an in-house creative team to optimise titles and landing page descriptions.
Set your own lead qualification criteria
Match your persona criteria to our targeting tools to ensure we get your content in-front of your perfect audience.
We can target campaigns and pre-qualify leads based on criteria such as location, company size, industry, and job role.
Multi-channel content amplification
Our digital campaigns harness multi-channel tactics, amplifying your content through the IFP content hub, our targeted publications and enhanced email activity.
Dial up or dial down the level of targeting, as we give you access to our rich intent data capturing the most intelligent insights about your perfect audiences.
IBM Watson Case Study
“I would strongly recommend having Inbox Insight as a trustworthy partner in the marketing mix to any company that’s measured on high quality generated leads.”
Find the perfect product match!
Simply fill in the short form and we’ll match you to the right product for your campaign goals.