Utility Guides
DMU Persona Builder Cheat Sheet
What do your target personas look like? What are their pain points? If you’re not sure, it’s time to find out. Identify the characteristics, priorities and personas of your ideal DMU persona, with our practical DMU Persona cheat sheet.
Digital Campaign Planning Toolkit
From identifying personas, to deciding which content formats are best to utilise – there are many layers to a successful campaign. Where to get started? Our ultimate campaign planning toolkit will help.
Content Creation: Plan of Attack
To keep up with the competition, marketers are forced to produce engaging, fresh and relevant content at breakneck speed. This handy worksheet will help you formulate new ideas for your content strategy.
Your ABM Strategy in 7 Simple Steps
How can you get your ABM strategy off the ground?This workbook will help you kick-start your ABM journey and guarantee success! Complete with planners, flowcharts, checklists and templates, this workbook is a must-use for any B2B marketer getting started with ABM.
A Guide to Persona Planning
How do you write compelling content that stops your audience in their tracks and makes them act? Identifying your prospects and what motivates them is a good place to start. This guide will help you do just that.
The B2B Lead Generation Thermometer
How is your lead qualification set up to help you accurately pin point who your most motivated prospects are in your lead generation engine? To help you generate super hot leads for your sales team, we’ve put together this useful visual.
Follow in the steps of some of the world’s strongest brands…
