Interest in Account-Based Marketing only continues to grow as marketers seek to drive higher ROI and see better results. 80% of marketers have seen higher deal sizes when adopting an... read more →
According to our Account-Based Marketing Research Report, 80% of senior B2B marketers use personalized content to some extent, while 49% use personalization technologies to support their ABM strategy. How is... read more →
Artificial Intelligence in digital marketing is a concept many B2B marketers struggle to get their heads around. However according to our latest research Full Disclosure; The B2B Content Intelligence Report,... read more →
